Accompanying the brands
in reducing
the environmental impacts of their products.
Refashion continues its mission to help brands better understand and act on the end-of-life of their products
2023 was a pivotal year with major evolutions as regards to eco-fees and eco-modulations.
The significant increase in eco-fees reflects the new stakes of the Industry, which are set out in the 2023-2028 specifications of the producer responsibility organisation.
In parallel, the operating principle and sums of eco-modulations have been completely revised.
More attractive sums, a new eco-design chapter, bonuses that can be combined...all of these measures strongly encourage, both financially and methodologically, more responsible brand practices.
These measures have been completed by the drafting of a Prevention and Eco-design Plan, as well as the introduction of various tools to promote reduced use of non-renewable resources, increased use of recycled materials and improved product recyclability.
From the time that they become compliant with Extended Producer Responsibility (EPR), marketers are taking action to reduce their environmental impacts ; it's for this reason that Refashion has created a "Contributing Brand" logo. Thanks to this initiative, brands can promote their compliance with EPR which strengthens their messages with consumers who are mindful of sustainable practices.